A seriously fun illustrated Instagram campaign.
Newman’s Own Foundation
In 2021, my employer, SteegeThomson Communications, partnered with Newman’s Own Foundation to spotlight one of their longtime grantees, the SeriousFun network of camps and programs. The network provides camp experiences to children living with serious illness, and NOF wanted to show the camps’ positive impact. I was tapped to illustrate a comic series designed for SeriousFun’s Instagram to promote the camps’ unique cultures and activities.
In 2022, this campaign earned a Hermes Creative Honorable Mention award for Best Social Media and Social Content Campaign.
TIMELINE
2021
COMPANY
SteegeThomson Communications
DELIVERABLES
Comic series
MY ROLE
Illustrator